Cockpit for GTM Leaders
Jesper Qvist
CEO & Founder
AI-powered outbound needs human oversight. Cockpit gives GTM leaders a centralized command center for reviewing, approving, and executing campaigns across their entire team.
Human-in-the-Loop at Scale
While AI agents handle the heavy lifting of research and drafting, Cockpit ensures humans maintain control over what goes out. Leaders can:
- Review AI-generated emails before they send
- Approve or refine messaging across the team
- Set approval workflows based on account tier or campaign type
- Execute campaigns on behalf of individual reps
Quality Control Without Bottlenecks
Smart prioritization ensures leaders focus on what matters most:
- Priority Queue: High-value accounts surface first
- Batch Actions: Approve multiple similar messages at once
- AI Suggestions: Get recommended edits for quick refinement
- Auto-Approve Rules: Trust AI for routine outreach, review strategic accounts
Team Performance Insights
Cockpit also provides visibility into team activity and AI performance:
- Message quality scores and improvement trends
- Response rates by rep, campaign, and AI model
- Approval time and bottleneck analysis
- Best-performing message templates and approaches
Getting Started
Cockpit is available for Team and Enterprise plans. Access it from your main Salestools dashboard or contact your account manager for a walkthrough.