Pandora

Pandora announced a headquarters milestone on October 6, 2026. Jewellery brand Pandora officially opened its new regional headquarters for Asia in Marina Bay, Singapore, on 2 October 2026.

What changed

The announcement establishes or expands the company’s headquarters presence in Singapore. The regional headquarters in Marina Bay opened on 2 October 2026 and brings together around 50 people across functions including branding and marketing, market development and operations. The company said it will serve as a hub for its Asia business, covering owned-and-operated stores and distributor markets across the region, and the move was supported by the Singapore Economic Development Board.

• New headquarters: Singapore
• Reported footprint: Around 50 people across functions including branding and marketing, market development and operations
• Announcement date: October 6, 2026

Why the company chose this location

The company said it selected Singapore as the home of its Asia headquarters for its strategic connectivity, strong business environment and access to a deep and diverse talent pool. CEO Berta de Pablos-Barbier said Singapore also stood out because of its people.

What the move signals

A headquarters opening or relocation can signal new hiring capacity, consolidation of operating teams, investment in a regional ecosystem, or a change in how a company serves customers and partners. For GTM teams, the useful next step is to watch for role openings, regional leadership appointments, vendor consolidation, and facilities-related initiatives connected to the move.

Source and methodology

This profile uses the company or property owner’s announcement as its primary source. Future opening dates and planned occupancy are presented as announced and may change.

Primary source: Pandora headquarters announcement.